Matthew McConaughey recreated the iconic ‘How to Lose a Guy in 10 Days’ poster — except he wasn’t wearing pants

Matthew McConaughey revives his "How to Lose a Guy in 10 Days" character alongside his wife Camila Alves in a new ad for Pantalones Tequila.

McConaughey, who was featured in the magazine for her new platform Women of Today, wore a silk yellow gown reminiscent of Hudson's dress that she wore in the iconic 2003 film, which also starred McConaughey's husband, Matthew McConaughey.

The McConaugheys released a new poster inspired by the classic romcom "How to Lose a Guy in 10 Days" to promote their tequila brand, Pantalones.

And other tequila brands dreamed that’d be Matthew McConaughey’s, that’d be Matthew McConaughey’s. And now there’s one created by the actor and his wife, Camila. But that’s not all the couple did. They made their latest line created by their company Pantalones Organic Tequila How to Lose a Guy in 10 Days,

The ad is the latest in the couple's "official tequila of" campaign, which features the business owners in a variety of settings to promote their tequila brand, Pantalones, all pantless.

Matthew McConaughey and Camila Alves McConaughey’s latest campaign is gold. For their Pantalones Organic Tequila ad released Tuesday, the couple recreated the movie poster from McConaughey’s beloved 2003 rom-com,

Matthew McConaughey and wife Camila Alves put a naughty spin on the poster for his 2003 film How to Lose a Guy in 10 Days—taking on the Kate Hudson role—in a new ad for their Pantalones Tequila brand.